ByteDance's Seedance 2.0 launched yesterday. Within 24 hours, viral deepfakes flooded social media—Tom Cruise fighting Brad Pitt, Kanye and Kim in Imperial Chinese palace dramas, unauthorized Spider-Man and Titanic recreations. The Motion Picture Association condemned "unauthorized use of U.S. copyrighted works on a massive scale." SAG-AFTRA and Directors Guild joined the backlash. Elon Musk's take: "This is happening too fast."
Hollywood Erupts Over Seedance 2.0 Deepfakes
February 13, 2026
ByteDance's Seedance 2.0 launched yesterday. Within 24 hours, viral deepfakes flooded social media—Tom Cruise fighting Brad Pitt, Kanye and Kim in Imperial Chinese palace dramas, unauthorized Spider-Man and Titanic recreations. The Motion Picture Association condemned "unauthorized use of U.S. copyrighted works on a massive scale." SAG-AFTRA and Directors Guild joined the backlash. Elon Musk's take: "This is happening too fast."